Evereve Style Crew // Dress Like a Mom

March 16, 2017

If you follow me on social media, then you have heard about my upcoming brand ambassadorship with Evereve this year as part of their Style Crew!  Evereve is an amazing retail store that opened in 2004 geared towards high-quality fashion for stylish fashion-loving moms who need a place to go be pampered, and do some efficient shopping with amazing brands all in a one place!  They carry some of my favorite brands like AG Jeans, Sam Edelman, Dolce Vita, Free People, just to name a few.  They have over 68 plus Evereve stores nationwide, and are continuing to grow and grow!  In fact, my very own state of Utah recently got their first store a few years ago, and it has been such a treat to shop at their beautiful Station Park location in Farmington.  Their stylists know what women, and especially mom’s need!  They also have the best recommendations and help you find exactly what you are looking for.  In fact, they introduced me to my favorite style of skinny jeans, the Farrah Skinny jeans by AG Jeans a few years back, and I can’t stop telling everyone I know about them!  They really are the best!

Shopping at Evereve Station Park Farmington Utah

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Last month I was able to head out to their corporate headquarters in Minnesota to meet the entire Evereve Style Crew and team!  I was so touched by the founder and co-owner Megan’s story of how Evereve (formerly “Hot Mama”) was born.  We sat around a table as she told her story about being a first time mother taking her newborn out for the first time to a large major department store.  She found herself winding around all the racks, and up and down elevators, in search of something that would make her feel not only like herself again, but also beautiful again after just having a baby.  After this total first time as a mom shopping fail, the idea was born to create high end retail stores to cater towards moms!  Since mom’s are always the ones to take care of everyone else’s needs before their own, she wanted to create a place where mom’s could come, and everything in the store was curated towards their needs!   Their stylists are there to pamper, find out exactly what you need, and even help with your kids as you shop (they even have snacks and toys on hand)!


Evereve’s mission is to inspire every mom to embrace her beauty and power.  It is easy to start to feel invisible as a mom, and forget yourself in the busyness of life.  But, there is something so beautiful about a women who can embrace the craziness of life, but also feel empowered and feel her best!  I know that I feel my best even more so when I look my best, and let me tell you, a nice pair of jeans that accentuate the good, and suck you in just at the right parts.  Well, that is worth a lot in my book!  When you look good, you automatically feel good.  And, when you feel good others around you, especially your family picks up on that.  You really can conquer the world!

I am so beyond thrilled and honored to be a part of the Evereve Style Crew this year, and to help spread their message of empowerment to other moms!   It was so fun to meet the other mom’s in the Style Crew, and become quick friends!  And, as the owner Megan was telling her story, I could feel the love she has for each and every one of you, it gave me goosebumps!  The leadership behind the company is in it for such a great purpose, and that is to help each mom on their journey to feel and look amazing!  How lucky am I to be apart of this!

Fresh Spring Fashion AG Denim

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I think in the past the term, “Dress Like a Mom.” Would have brought on some more negative stereotypes, but today, mom’s are ruling the world!  And, you know what?  They are looking pretty darn good while doing it!  I know SO many stylish moms, that are just killing it at life!  We are here to break the “mom jean,” stereotype, and help make everyone think twice, because dressing like a mom has become hip, powerful, inspiring, strong, on-trend, cute, all with just the right amount of va va voom!

Evereve Store in Minnesota

Shopping with a Personal Stylist at Evereve

Evereve has also just introduced the new Trendsend style subscription service!  Any mom, even the really busy ones can be ensured they will look their best!  Their stylists will hand pick each item with you in mind, and ship it to you!  No shopping or time require on your part!  You just fill out a questionaire, and a box arrives at your door!  I love the idea, because sometimes I find myself getting into a fashion rut of just buying the same thing over and over again, and it is so nice to be able to have a pair of fresh eyes on the job for you!  Whether it is in store, or through Trendsend, their stylists are in it for you, with you and only you in mind!  They listen to your needs, and they are good at what they do!  I had such a good time with my stylist Keely while shopping in Minnesota!  She help me pick out some great looks, and I even went with things that I wouldn’t have picked out for myself, but ended up loving them!  Sometimes we forget as moms that we do need a little help.  We can’t do it all, so why not let their stylist do the work for you!   You’re busy, and they’ve got you covered!

So, get out there mom’s!  Be bold, be strong, because you already are beautiful!  You are doing big things, the future of world is literally in your hands so….. Let’s go do this!  #DressLikeaMom

Disclosure: This is sponsored advertising content for a long term brand ambassadorship with Evereve. All opinions stated are my own.

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